24 little magnets.
A thousand things to build.
Bendy rubber figures with a magnet in every hand and every foot. They click head to toe, hand to hand, and onto anything metal, so a fistful of them becomes an arch, a dome, a chain across the fridge door. No screen. No batteries. No instructions.
€ 19,99
Free EU delivery over €30
- Magnets sealed in every limb
- Bends without snapping
- Sticks to fridges and radiators
- Suitable from age 3
Free EU delivery over €30
Dispatched same day before 2pm
30 days to change your mind
Even once the box is open
Safety tested, from age 3
Magnets sealed inside every limb
4.8 / 5 from 214 reviews
From verified LumoKids buyers
Sound familiar?
Most toys get played with twice.
The box comes out on the birthday, it holds attention for one rainy afternoon, and by the following weekend it is under the sofa with a piece missing.
It is almost never because the toy was bad. It is because the toy only had one thing to show them. Once the model is built and the lights have flashed, the surprise is used up and there is nothing underneath it.
A toy keeps getting picked up when it never finishes.
How MagniMates work
Three things every figure does
That is the whole mechanism. Everything a child builds with them comes out of these three properties and their own head.
Click
Every hand and every foot holds a magnet. Two figures snap together the second they get near each other.
Bend
Soft rubber over a flexible core. Arms and legs pose, hold their shape, and spring back instead of snapping.
Stick
The fridge, the radiator, the car door, a table leg. If it is metal, MagniMates will hang off it.
Open-ended play
A dome on Monday. A bridge on Tuesday. A chain down the fridge door on Wednesday.
Nothing on the box tells them what to make, so nothing tells them when to stop.
In every box
Twelve brights. Twelve frosted pastels. One box that survives the cupboard.
- 24 MagniMates figures, roughly 9 cm tall
- 12 solid brights: red, blue, green, yellow, orange, purple, black
- 12 frosted pastels: pink, peach, mint, lilac, milky white
- Reusable LumoKids storage box
- Idea card with 12 things to build first
The LumoKids difference
Why parents come back for a second set
Magnets that stay in
Double-wrapped inside the moulded limb rather than glued to the outside, so they do not work loose and drop out.
No instructions, no ceiling
There is no finished model and no right answer, which is exactly why it does not get abandoned after two afternoons.
Quiet play that travels
A handful in a coat pocket covers a café, a train, a waiting room and the back seat of the car.
Zero screens, zero batteries
Nothing to charge, nothing to update, nothing that beeps. It works the same on day one and day four hundred.
What families tell us afterwards
Not just a website
There is a shop. You can walk into it.
A set is always open on the counter of our shop in Germany. Children get handed a figure to bend before anyone decides anything, and if MagniMates is wrong for your child, the team will say so.
The same people pack your box and answer your emails. That is the whole company.
Visit the shop
[TODO: street, postcode and city]
[TODO: opening hours]
[TODO: Google Maps link]
ONE PRODUCT. THAT IS THE WHOLE SHOP.
MagniMates 24-Piece Magnetic Figure Set
Dispatched the same working day before 2pm
30-day money-back guarantee, opened box and all
Safety tested, suitable from age 3
Before you buy
The questions we actually get asked
Build ideas, once a fortnight
Photographs of what other families have built, plus first word when a new LumoKids colourway lands. No daily emails.